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alchemy-build.com Website Audit Report
alchemy-build.com scored 75 out of 100 in this SavageAudit website audit covering Performance, SEO, Design, Copy, User Experience, and Conversion. The report uses captured website evidence to explain what is working, what is limiting the experience, and which improvements deserve attention first.
“Strong bones, but the homepage still fumbles the close.”
Alchemy Build looks credible on paper, then the homepage starts tripping over itself like it’s trying to impress a client while carrying seven font families and one missing alt tag. It’s a premium service site with decent SEO fundamentals, but the experience still feels like it’s asking for trust before earning it.
https://alchemy-build.com/
TECHNICAL SUMMARY
The site is broadly healthy: SEO score is 100, there are no console errors, and canonical/meta indexing signals are in place. The main issues are performance and presentation: largest contentful paint is 6.7s, first contentful paint is 4.0s, total byte weight is 981 KiB, and there is one missing alt attribute. Copy also contains spelling errors in the meta description, the homepage uses two H1s, robots.txt is missing, and social preview images are absent.
Where It Burns
6 categoriesWebsite Audit Findings for alchemy-build.com
SavageAudit identified 36 visible findings and recommendations across 6 audit categories. Each section below combines the category score with observed evidence and prioritized fixes.
6801 PERFORMANCELCP 6.7s7902 SEOSEO Score 1008503 DESIGNFont Families 76604 COPYWord Count 2689205 UXCTA Elements 56906 CONVERSIONCTA Count 5
01
PERFORMANCE AUDIT
68
LCP6.7sFCP4.0sSpeed Index5.8sTotal Byte Weight981 KiB
- 🔥Your largest contentful paint lands at 6.7s, which is about as spry as a builder waiting for planning permission.
💀
The homepage shows up with good intentions and a suitcase full of unnecessary weight.
- →Compress the hero imagery and serve WebP/AVIF versions to cut the LCP drag.LCP: 6.7 sImpact: highEffort: medium
Why this matters
The largest contentful paint is far too slow, and heavy hero assets are the obvious suspect for a homepage built around visual impact.
- →Enable CDN caching and long TTLs for static assets so first paint stops arriving like it took the scenic route.FCP: 4.0 sImpact: mediumEffort: low
Why this matters
A 4.0s first contentful paint suggests users wait too long before seeing anything useful, and caching is the cleanest low-effort win.
- →Defer non-critical JavaScript and trim render-blocking resources to speed initial rendering.TBT: 0 msImpact: highEffort: medium
Why this matters
Even with total blocking time at 0 ms, the page still suffers from delayed visual loading, so render-blocking work is still worth reducing.
02
SEO AUDIT
79
SEO Score100H1 Count2robots.txtMissingOG ImageMissing
- 🔥You’ve got a perfect SEO score of 100, but then no robots.txt file shows up like the bouncer forgot the guest list.
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Search visibility is tidy, but the social and structural basics are still wearing muddy boots.
- →Consolidate the homepage to one H1 and move supporting lines into H2/H3s.H1 Count: 2Impact: mediumEffort: low
Why this matters
Two H1s muddy the page hierarchy and make it harder for search engines to understand the main topic.
- →Add a robots.txt file so crawlers aren’t left guessing how to treat the site.robots.txt: MissingImpact: mediumEffort: low
Why this matters
Without robots.txt, crawler guidance is absent, which is a needless gap for a local-service site that wants disciplined indexing.
- →Publish a robots.txt policy that explicitly addresses GPTBot, ClaudeBot, PerplexityBot, and Google-Extended.AI Crawlers: No policyImpact: mediumEffort: low
Why this matters
AI crawler behavior is currently implicit, which leaves your content handling up to chance instead of policy.
03
DESIGN AUDIT
85
Font Families7Images8Missing Alt1Heading Count8
- 🔥Seven font families is not a design system; it’s a styling intervention waiting to happen.
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It looks professional, but the typography is doing the visual equivalent of wearing seven watches.
- →Reduce the font stack to 2–3 families so the visual language stops feeling overbooked.Font Families: 7Impact: mediumEffort: low
Why this matters
Seven font families create inconsistency and dilute the premium feel expected from a high-end construction brand.
- →Add descriptive alt text to the missing image so the accessibility audit stops bleeding at the edges.Missing Alt: 1Impact: mediumEffort: medium
Why this matters
One missing alt text is enough to leave a meaningful image inaccessible, which is avoidable and easy to fix.
- →Add supporting imagery so the layout feels intentional, not sparse.Images: 8Impact: mediumEffort: medium
Why this matters
Eight images can still feel underpowered when the page’s trust story needs more visual evidence of completed projects.
04
COPY AUDIT
66
Word Count268Sentence Count16CTA Count5Meta Description TyposSpecalists / exteensions
- 🔥The meta description contains ‘Specalists’ and ‘exteensions’, which is a bold move for a premium London build business.
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The copy has the right offer, then trips over its own spelling and repeats itself for backup.
- →Tighten the headline so the value proposition lands in one sentence instead of two H1s competing for oxygen.H1 Count: 2Impact: highEffort: low
Why this matters
The homepage has two H1s, which makes the core message less immediate than it should be for a high-ticket consultation page.
- →Correct the spelling errors in the meta description before they embarrass the brand in search results.Avg Words/Sentence: 17Impact: lowEffort: medium
Why this matters
The description currently includes ‘Specalists’ and ‘exteensions,’ which undercuts credibility in the snippet itself.
- →Make the primary CTA unmistakable so the five CTAs don’t read like a committee meeting.CTA Count: 5Impact: mediumEffort: low
Why this matters
Five CTA labels with repeated ‘Contact’ text dilute urgency and make the main action less obvious.
05
UX AUDITUSER EXPERIENCE AUDIT
92
CTA Elements5Buttons0Form Inputs0Layout Shifts1
- 🔥You have 5 CTA elements, 0 buttons, and 0 form inputs, so the site asks for action without ever handing over a pen.
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The experience is clean enough to trust, but not complete enough to convert with confidence.
- →Add at least one real consultation form so the CTA has somewhere to land.Form Fields: 0Impact: lowEffort: medium
Why this matters
There are zero form inputs on the page, so users are forced into a looser contact path than they should be.
- →Keep runtime errors at zero by smoke-testing the page in-browser before releases.JS Errors: 0Impact: lowEffort: low
Why this matters
The current zero-error state is good and worth preserving so the polished experience doesn’t get kneecapped by regressions.
- →Monitor failed assets in production so broken scripts and styles never sneak in later.Broken Assets: 0Impact: lowEffort: low
Why this matters
No broken assets are present now, but keeping them at zero protects the clean experience the page already has.
06
CONVERSION AUDIT
69
CTA Count5Form Count0Social Proof1OG ImageMissing
- 🔥You’ve got 5 CTAs, but no forms and no inputs, which is basically a sales pitch without a front door.
💀
This homepage wants consultation leads, but it’s making visitors work harder than a site visit in January.
- →Place a single primary consultation CTA above the fold and make it the obvious next step.CTA Count: 5Impact: mediumEffort: low
Why this matters
Five CTAs are present, but without a dominant primary action the page disperses intent instead of capturing it.
- →Add testimonials, project stats, or client logos near the CTA so the consultation ask has backup.Social Proof: 1Impact: mediumEffort: low
Why this matters
Only one social proof element is present, which is thin for a trust-heavy local service selling expensive refurbishments.
- →Offer a low-friction contact option - form, chat, or visible email.Contact Path: PresentImpact: lowEffort: medium
Why this matters
A contact signal exists, but conversion paths should remain obvious.
Audit overview
alchemy-build.com Audit Summary
The site is broadly healthy: SEO score is 100, there are no console errors, and canonical/meta indexing signals are in place. The main issues are performance and presentation: largest contentful paint is 6.7s, first contentful paint is 4.0s, total byte weight is 981 KiB, and there is one missing alt attribute. Copy also contains spelling errors in the meta description, the homepage uses two H1s, robots.txt is missing, and social preview images are absent.
Based on the category scores in this report, User Experience is the strongest area while Copy has the most room for improvement.
How SavageAudit Evaluated alchemy-build.com
SavageAudit evaluated the public website at https://alchemy-build.com/ across performance, technical SEO, design, copy, user experience, and conversion signals. Scores and recommendations reflect the website evidence available when this audit was generated on June 28, 2026.
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