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b92.net Website Audit Report
b92.net scored 56 out of 100 in this SavageAudit website audit covering Performance, SEO, Design, Copy, User Experience, and Conversion. The report uses captured website evidence to explain what is working, what is limiting the experience, and which improvements deserve attention first.
“Great newsroom, tragic execution, and the interface is running on hope.”
B92 is trying to be the fast, omnipresent pulse of Serbia and the world, but the page behaves like it got stuck in a live broadcast buffer. It has the energy of a newsroom with six deadlines and one working browser tab.
https://www.b92.net/
TECHNICAL SUMMARY
The good news: SEO is basically intact, with a perfect crawl path, matching canonical, and a strong metadata setup. The bad news: performance is getting mugged in broad daylight — LCP is 12.3s, FCP is 4.1s, Speed Index is 21.4s, and Time to Interactive is a humiliating 35.5s. Main-thread work hits 12.5s, total blocking time is 860ms, the page weighs 10,741 KiB, and unused JavaScript alone could save 1,170 KiB. On top of that, 3 console errors and 12 broken assets mean the site isn’t just slow; it’s also tripping over its own ad-tech shoelaces.
Where It Burns
6 categoriesWebsite Audit Findings for b92.net
SavageAudit identified 42 visible findings and recommendations across 6 audit categories. Each section below combines the category score with observed evidence and prioritized fixes.
3401 PERFORMANCELCP 12.3s8702 SEOSEO score 1006403 DESIGNImages 2016204 COPYWord count 5,9514005 UXConsole errors 33306 CONVERSIONCTA count 0
01
PERFORMANCE AUDIT
34
LCP12.3sFCP4.1sTTI35.5sTotal byte weight10,741 KiBUnused JS savings1,170 KiB
- 🔥Your Largest Contentful Paint is 12.3s, which is longer than a suspense trailer and twice as annoying.
💀
A heavyweight page with all the agility of a refrigerated archive.
- →Defer all non-critical scripts and split the main bundle so the first paint doesn’t have to carry the whole newsroom on its back.
- →Compress and lazy-load images aggressively; the PageSpeed estimate shows 197 KiB in image savings and the page is already bloated enough.
- →Remove legacy JavaScript and eliminate duplicated code paths; the audit shows 74 KiB in legacy JS savings and 12.5s of main-thread work to tame.
02
SEO AUDIT
87
SEO score100Schema JSON-LD0Empty headings3Heading skipsh2→h4
- 🔥At least your canonical tag knows where it lives, because the rest of the page is wandering around with 935 links like it owns a city map.
💀
Technically crawlable, structurally chaotic, and missing the schema polish modern search expects.
- →Add Organization, WebSite, and Article JSON-LD, then validate it so rich results stop treating the site like a mystery novel.
- →Normalize headings so the first visible heading is an h1 or h2 and remove the h2-to-h4 skip plus the 3 empty headings.
- →Create a sitemap.xml and submit it in Search Console; crawlability is fine, but a sitemap would stop making bots do detective work.
03
DESIGN AUDIT
64
Images201Missing alt attributes18Font families10Total links935
- 🔥The page has 201 images and 18 missing alt attributes, which is accessibility wearing a blindfold on purpose.
💀
Visually busy, semantically sloppy, and stacked like a newspaper archive with commitment issues.
- →Reduce the font stack to 2-3 approved families and enforce consistent type scales so the page stops sounding like a font marketplace.
- →Add alt text to the 18 missing images and audit decorative images so assistive tech isn’t left guessing.
- →Collapse link-heavy modules into cleaner grouped navigation blocks to reduce visual noise and make the page scan faster.
04
COPY AUDIT
62
Word count5,951Sentence count545Citability blocks4CTA texts0
- 🔥5,951 words and 545 sentences is less “snappy newsroom” and more “the editor sent the entire archive to the homepage.”
💀
The copy is authoritative, but it keeps talking instead of actually guiding anyone anywhere.
- →Trim homepage copy into tighter editorial modules with one clear takeaway per block so readers don’t need a stamina test.
- →Write one distinct benefit-led CTA above the fold and repeat it in the main content; right now the page has zero CTA texts.
- →Turn the meta description into a more specific value proposition under 160 characters, instead of reciting the homepage headline with extra breath.
05
UX AUDITUSER EXPERIENCE AUDIT
40
Console errors3Broken assets12Nav element0Buttons5
- 🔥Three console errors, including an uncaught IntersectionObserver TypeError, means the page is failing while trying to watch itself load.
💀
A cluttered, error-prone experience that leaks trust before users can even orient themselves.
- →Fix the IntersectionObserver TypeError and any null-element handling so runtime errors stop breaking key UI behavior.
- →Resolve the certificate failure on ads.smn.rs and stop shipping blocked or aborted third-party requests that create visible instability.
- →Add a real top-level navigation landmark and group content into predictable sections so users can move without playing click-and-pray.
06
CONVERSION AUDIT
33
CTA count0CTA texts0Form count1Required inputs0
- 🔥Zero CTA texts on a site with 935 links is not a funnel; it’s a maze with strong opinions.
💀
All reach, no ask; the page informs like a veteran and converts like a shrug.
- →Add one primary CTA tied to the top editorial goal, such as newsletter sign-up or topic follow, and place it above the fold.
- →Make the form actually do work by adding at least one required field and a clear submit label, not just decorative input furniture.
- →Use the 935 links to funnel readers toward 2-3 conversion goals instead of letting every page behave like an exit ramp.
Audit overview
b92.net Audit Summary
The good news: SEO is basically intact, with a perfect crawl path, matching canonical, and a strong metadata setup. The bad news: performance is getting mugged in broad daylight — LCP is 12.3s, FCP is 4.1s, Speed Index is 21.4s, and Time to Interactive is a humiliating 35.5s. Main-thread work hits 12.5s, total blocking time is 860ms, the page weighs 10,741 KiB, and unused JavaScript alone could save 1,170 KiB. On top of that, 3 console errors and 12 broken assets mean the site isn’t just slow; it’s also tripping over its own ad-tech shoelaces.
Based on the category scores in this report, SEO is the strongest area while Conversion has the most room for improvement.
How SavageAudit Evaluated b92.net
SavageAudit evaluated the public website at https://www.b92.net/ across performance, technical SEO, design, copy, user experience, and conversion signals. Scores and recommendations reflect the website evidence available when this audit was generated on April 2, 2026.
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